SEO Program Audit & Process Development

If you either have an in-house SEO team running your corporate SEO program, or are an agency who provides SEO program services to your clients its critical that your SEO methodology and activities are well organized and complete. 

The SEO Program Audit & Process development service is an offering we provide our clients and agency clients that would like to ensure their SEO program is a well-oiled machine. What SEO tools should be used? What should be done once a new client is onboard? What should the deliverables for your clients look like? 

With over 16 years of architecting large scale SEO programs for some of the world's largest well-known brands, we realize not every SEO director or SEO specialist comes equipped knowing exactly how to effectively, and efficiently start and run an SEO program. 

Our program audit and process development program starts with a complete review and interview of your SEO team members, and an understanding as to what you currently do now, and how best to optimize the team and tools used. 

The SEO Program audit & Process

01 Discovery & Interview

First we'll sit down with your SEO team and talk through, step by step what tools are used, what the SEO recommendations output looks like, how they get SEO recommendations implemented and learn more about the entire flow within the team. We'll also work with the SEO team to uncover inefficiencies or steps missed in the SEO end to end process. Depending on the size of your organization, we'll also work cross-functionally with other teams to determine new opportunities and closing knowledge gaps. 

02 Audit & Process Analysis

Once we've collected all the necessary information, we'll develop a more formal methodology customized to your team, and the needs of your organization. We'll leverage proven, time tested, plans and process to help shape a successful SEO program built for your organization and team. 

03 Delivery & Implementation

Finally, we'll deliver the final program complete with SEO technology recommendations sized for your SEO program needs. We'll be on site to walk your team through the deliverables required, a project timeline, and recommended team resources that might need to be added. The delivery also comes with education to help grow your SEO team over time. 

 

Ready to discuss how we can help design a more efficient and effective SEO program for your business or agency?

Fill out the form below to book an introductory meeting so that we can discuss your current situation.